SCC - 360 Immersive Storytelling Research Project
Some coursemates and I are currently working on a research project to discover how effective 360 immersive storytelling is in producing a user empathetic response. With the data we gain from this project, we aim to improve our understanding of user experience and how we can produce relatable content for a specific demographic.
In addition to this, we as a group want to produce a product that allows us to evaluate the effectiveness of 360 immersive storytelling video as an advertising tool to effectively convey the experience of an undergraduate student at the University of Westminster through immersion. We also want this product to allow students to remember the positive experiences gained throughout their time at the university.
You can view the current progress of this project here: